The song “Dai Dai,” featuring Nigerian Afrobeats star Burna Boy, will be officially released on May 14th. The campaign’s key phrase is “WE ARE READY”.
“Dai Dai” is an Italian expression that means something like “Let’s go!”, “Come on!”, “Cheer up!”, or “All together!”
It’s a rallying cry for fans and national teams.

ABOUT BURNA BOY
Burna Boy was born in Nigeria. He is 34 years old. He has been nominated for a Grammy and has already performed with pop stars like Ed Sheeran and Sam Smith.
Rolling Stone calls him one of the “giants of Nigerian music.”
In 2023, he performed at the Champions League opening ceremony.



