Putumayo World Music is celebrating its 30th anniversary. To celebrate, the label is releasing several albums including “African Yoga” and a Bossa Nova on June 30th.
Launched in 1993, Putumayo World Music evolved from a chain of international clothing and crafts stores, “Putumayo”, which operated in New York City.
Folk music, jazz, blues and “world/global music” were played in the stores, and this inspired its owner, Dan Storper, to create a record label.
In the past 30 years Putumayo has released nearly 300 CDs, sold more than 35 million world, jazz and blues albums, and raised hundreds of thousands of dollars for nonprofit organizations working in the countries where music originates.
Putumayo has been a pioneer in the distribution of music CDs from African, Asian, and Latin American countries in non-traditional outlets such as bookstores, museums, gift shops, health food stores, cafeterias, and art galleries. In 2015, the company moved to New Orleans.