By Eric Frankenberg
Adapted by Carlos Passage
The first pre-sale of Madonna’s new tour that was made available to fans on January 20 managed to sell more than 600,000 tickets.
In total, 51 shows of the 61 concerts that are part of the Celebration Tour so far have gone on sale. 35 of them were completely sold out by 5 p.m. on January 20.
Madonna added a fourth New York show after the first three sold out in 15 minutes. Two additional shows were scheduled in London after the first two concerts at the 02 Arena sold out in 20 minutes.
Tickets to see Madonna’s Paris dates sold out in less than seven minutes, while her Amsterdam show sold out in 10 minutes.
But don’t worry in Europe. More dates will be announced this week.
What is certain is that when Madonna goes on tour this year for the Celebration Tour, she will further cement her legacy as the Queen of Pop. According to the forecasts she will take home a lot of money, more than 100 million dollars.
His tour will have his greatest hits throughout his 40-year career With 38 songs in the top 10 of the Hot 100 and 23 albums in the top 10 of the Billboard 200 chart, the tour will confirm his streak as the highest-grossing solo artist in concert history, as long as it can fend off the next coup from Taylor Swift and her Eras tour.
ABOUT HIS PREVIOUS TOURS
Madonna’s concert career began in earnest with 1985’s The Virgin Tour, averaging over 10,000 tickets and $100,000 a night.
The average ticket price on that tour was $14.74, in today’s dollars, adjusted for inflation, that floor price would translate to $29.56.
Her tour, the 1987 Who’s That Girl World Tour, sold 35,000 tickets and $756,000 per show.
Both tours were just the beginning.
They were followed by the 1990 Blond Ambition Tour, 1993’s The Girlie Show, and seven more tours in the 21st century that have grossed at least $50 million each.
Madonna’s highest grossing tour so far is the Sticky & Sweet Tour (2008/09) which spanned 85 dates grossing $407.7 million and selling 3.5 million tickets.
Fifteen years later, it remains the highest-grossing tour by a solo artist. Her 2012 MDNA Tour, with 88 shows, is her second-highest-grossing tour, with $305.2 million).
THE CELEBRATION TOUR
Her new tour The Celebration Tour was announced last week with 26 shows in North America and 12 in Europe. But things have expanded. The tour now has 41 shows in the United States and 20 in Europe for a provisional total of 61 shows.
Madonna kicks off the tour on July 15 in Vancouver and is scheduled to wrap up on December 2 in Amsterdam. So far, no dates have been announced outside of the United States, Canada, and Western Europe.
To gauge the financial prospects of this tour, it would be unfair to reflect on her most recent tour, the Madame X Tour (2019-20), which was an experiment in intimate mini-residencies in theaters in major North American and European markets. . The tour ran for 75 performances, sold 179,000 tickets, and grossed a box office of $51.5 million.
Given her current route of 61 shows for The Celebration Tour at larger venues, Madonna could take home $106.9 million and sell 802,000 tickets.